PINNING, POSTING, HASHTAGS, RE-GRAM… WHA??
These days kids know how to use a phone before they know how to walk. We’re living in the digital age, and the way we interact, communicate and engage is changing.
THERE’S A SHIFT.
Our expectations about what we want from a business are really different to what they were a few years ago. Without a website, you’re nobody. Without a voice, you’re soulless. And without a strong social media presence, you’re missing out on a massive opportunity for dialogue with your audience. Businesses used to do all the talking, but now
THERE’S A CONVERSATION HAPPENING.
Talk with them. Learn about them. Have fun with them. Reward them. They’ll love you for it. And they’ll tell their friends, so you can talk to them too.
Businesses aren’t businesses anymore. At least not the smart ones.
And brands aren’t logos anymore.
So your business is a personality, and your audience should want to hang out with them.
They should feel an emotional connection to them. Talk to them. Want to listen to what they say. Giggle at their posts on Facebook. Keep an eye on what they’re up to. Hang out with them. Be loyal to them. Just like your best bud.
And like your mates, your favourite brands are on social media.
Just like people, brands are incredibly unique and have specific audiences, touchpoints, tone of voice and topics of discussion that need to be intimately understood to be properly utilised and leveraged.
Not sure what you should be posting? Have a rough idea of your brand persona? Think you know what your audience care about? We’ll nut out out all of the nitty gritty with you, and hold your hand through every step of the way. Our social media packages have you covered with social media strategy and social media management for a fixed monthly fee. Sorted.